1. Orientation The buildings are clearly recognizable from the public road. The entrance and the company logo are clearly visible.
Architecture Buildings are functional and simple in architecture. They are the icons of the port that can be seen and that match the scale and urban structure of the area.
Color Buildings, installations and other large static elements have a color scheme of white, gray and silver. Functional color accents are allowed on installations.
Signing Clearly illuminated logos or signing makes the port area recognizable and attractive, especially in the evenings. It is of good quality and preferably placed on top of the facade. In addition, a maximum of three flagpoles are permitted on own land (for further requirements, see the chapter Reclame in the Koepelnota Welstand Rotterdam). LED advertising is not permitted in the port.
Visability Buildings and / or installations can be clearly seen from the public road and are clearly recognizable. Avoid sight of waste (containers) and storage.
6. Sight lines When placing buildings or other objects, take into account the maintenance of sight lines over water and port activities from the public road. Of course within the conditions of optimal (economic) use of the site.
Fence Fences are carefully detailed and made of high-quality material in the color anthracite gray (RAL 7016). They indicate a clear separation between private and public fields. There is a choice of a transparent mesh or bar fence. If this cannot be applied because of business reasons, a closed fence is permitted.
Entrance Entrances to the sites are set up according to the Port of Rotterdam standards.
Well maintained and clean All elements on the sites are well maintained, clean and tidy. This contributes to the image of a safe, sustainable and clean port.
Green Well maintained and preferably low green (scrub or grass) is allowed. Greenery and trees against the fence are not allowed.
For some objects (such as monuments, windmills and transformer houses) or in some areas are
additional guidelines applied. Inform about them.
Approval by the Q-team
To give the port the intended appearance, the "Q-team" (Quality-team) has existed since 2007, consisting of experts in the field of architecture, urban design and landscape. The Q-team hereby replaces the advice of the Welstand Communittee of the municipality of Rotterdam in the application for an Environmental Permit. One of the members is mandated from the Welstand Committee of the municipality of Rotterdam.
The Q-team advises and tests the plans based on the applicable criteria and helps translate the criteria into the preliminary and final design. The sooner the Q-team is involved, the easier it is to apply the given advice in the design. Because of the granting of permits, the advice of the Q-team is shared with the Welstand Communittee of the municipality of Rotterdam by means of an object report.
Process Image Quality
Advice and approval by the Q-team takes place approximately once every six to eight weeks at the Port of Rotterdam. Your application must arrive at the secretariat of the Q-team approximately three weeks before that date.
In contrast to the criteria from the Welstand Communittee of the municipality of Rotterdam, which only apply to welstand-zones, the Image Quality guidelines apply throughout the port. To ensure that your permit application can proceed smoothly, we work from the Image Quality Kernteam to assist you in the interim.
The Port of Rotterdam expresses its appreciation to all entrepreneurs in the port who follow the Image Quality guidelines in order to contribute to the image of a properly functioning, readable and innovative World Port by issuing a Port plaque. This plaque can be placed on the facade and is issued annually.
Want to know more?
For questions about the process or registration for the Q-team you can contact the secretariat of the Q-team (firstname.lastname@example.org).